Amanda M. Cain

Taking you beyond the stadium walls and into the community.

Month: November 2015

A man and his ostrich

Sitting in his office surrounded by baseball memorabilia, Matt Jackson comes across as a down-to-earth kind of guy. You would never guess that he spends 62 nights each summer running around a baseball field screaming wildly and throwing hot dogs.

“He’s a very outgoing person who likes being with and talking to other people,” said Andrew Nelson, Jackson’s coworker and roommate. “This quality allows him to be very entertaining and engaging with fans on a daily basis.”

Photo courtesy of

Photo courtesy of

Born in Albuquerque, N.M. Jackson has spent the majority of his life in Reading, graduating from Reading High School and Slippery Rock University, which led to his first experience working in baseball.

“When I was a sophomore my neighbor, Ducky Turner, suggested I see if they needed any help at the stadium,” he said. “I ended up doing two more summers with the Reading Fightins including my official internship.”

His background in baseball includes playing third base for a number of years and this experience is evident in his role as the Crazy Hot Dog Vendor, the ostrich riding, hot dog throwing mascot of the Reading Fightin’ Phils.

Frank Phurter and his trusty sidekick Rodrigo have been entertaining Baseballtown since 2003. Donning his signature striped vest, crazy hair, and black glasses the Crazy Hot Dog Vendor tosses hot dogs into the stands while riding Rodrigo.

Jackson did not initially sign up for the job of Crazy Hot Dog Vendor. After a performer never showed, he learned that he was the man for the job. Things didn’t go quite as planned in his first outing as Rodrigo was a late arrival and missed the first performance.

“I just ran around the field kicking and screaming while throwing hot dogs. The crowd was stunned, but after I got the ostrich they warmed up to it quickly,” Jackson explained.

In his official role as the Executive Director of Graphic Arts and Game Entertainment, Jackson is responsible for designing billboards, advertisements, logos, and web graphics among other things. Game entertainment entails between inning performances such as the Crazy Hot Dog Vendor.

His passion for his work does not go unnoticed by fans and coworkers.

“As a graphic designer and on field promotional entertainer he needs to be passionate about what he does, detail oriented, and creative both with graphics as well as on field stunts,” Nelson said. “He always gives 100 percent and is never satisfied with his work. I think it keeps him motivated and able to constantly try and be better.”

When he is not performing during a game, Jackson participates in charity events at the ballpark and with Baseballtown Charities. As part of the Crazy About Reading program at Muhlenberg Elementary Center, he attends school assemblies as the Crazy Hot Dog Vendor.

Photo courtesy of

Photo courtesy of

Over the past 12 seasons as the Crazy Hot Dog Vendor, Jackson has watched kids come back year after year and has seen how the experiences they have at the ballpark make an impact on their lives. He describes the feeling of making people laugh and smile as one that makes the mascot experience worth it.

“It never gets old making people laugh and smile. That’s what coming out to America’s Classic Ballpark is all about.”

Santa and Fightins burn rubber to benefit Toys for Tots

The Marine Corps Reserve Toys for Tots collected donations at FirstEnergy Stadium during the 9th Annual Eastern PA Toy Run

The Marine Corps Reserve Toys for Tots collected donations at FirstEnergy Stadium during the 9th Annual Eastern PA Toy Run.

READING, Pa- Santa Claus traded his sleigh for a motorcycle on Sunday, November 1 as he led the 9th Annual Eastern PA Toy Run to benefit Toys for Tots. The ride started at Classic Harley-Davidson in Reading and travelled 25 miles to FirstEnergy Stadium, where the Reading Fightin’ Phils hosted the event from 11 a.m. to 2 p.m.

The event was open to the public and guests were asked to donate a new, unwrapped toy or make a monetary donation to gain entrance. Participants in the ride were also asked to make a donation at the time of registration. All proceeds from the event benefit the United States Marine Corps Reserve Toys for Tots programs in Berks and Lebanon County and The Children’s Home of Reading.

Once inside the stadium, riders and guests mingled while enjoying live music.

Refreshments were available for purchase at one of the stadium concession stands. Santa was available to listen to children’s Christmas wishes and pose for photos throughout the afternoon.

The overall feeling of the event was excitement at the idea of doing something to help children in need. Diane Greenwood, a local resident and employee of the Fightins, expressed the thoughts of most in attendance saying, “It’s a good thing. It benefits the kids.”

Along with Santa and live music, vendors were set up in VIST Bank Plaza offering a wide range of information for guests. Participating vendors included Tompkins VIST Bank, Lady J. Cosplay, and Mostly Muttz Rescue, among others.

Another local resident, Carol Moyer, comes to almost all community events hosted at the stadium. “I just like coming out. I like being here with everyone,” she said when talking about what brought her to the event.

According to an article posted on the Fightins’ official website, the Eastern PA Toy Run began in 2007 as a collaboration between the Reading Fightin’ Phils and multiple motorcycle runs in the area as a way to continue benefiting Toys for Tots and The Children’s Home of Reading after the deployment of the Marine Corps Reserve Unit. It became the Eastern PA Toy Run after the cancellation of the Berks County Toys for Tots motorcycle run.

Participants with Lady J Cosplay at the Eastern PA Toy Run at FirstEnergy Stadium.

Participants with Lady J Cosplay at the Eastern PA Toy Run at FirstEnergy Stadium.

Participants with Lady J Cosplay, dressed as The Avengers and other superheroes, were participating in the event for the first time. The group, which does quite a bit of charity work in different areas, had nothing but positive feedback. “We had an absolute blast on the ride,” one participant dressed as Nick Fury said. “We were in the bed of a truck going about 50 miles an hour.”

Guests also had the chance to meet some furry friends from Mostly Muttz Rescue. All of the animals in attendance were available for adoption.

Guests got to meet dogs up for adoption through Mostly Muttz Rescue at the 9th Annual Eastern PA Toy Run.

Guests got to meet dogs up for adoption through Mostly Muttz Rescue at the 9th Annual Eastern PA Toy Run.

Through the generosity of baseball fans and motorcycle enthusiasts alike, children in Reading and across Berks and Lebanon County will have a merrier Christmas this year. The toy run is just one more way the Fightin’ Phils organization has found to help make an impact on the local community.

Exeter High School students plot revenge with “Let’s Murder Marsha”

Show logo created by Allison Cain

Show logo created by Allison Cain

READING, Pa.- The scene is set, the costumes are fitted, and the students at Exeter Township Senior High School are ready to take the stage in the annual fall theatre production. Come enjoy their production of Monk Ferris’ “Let’s Murder Marsha” on Thursday, November 12 and Saturday, November 14 at 7:30 p.m. in the Exeter High School auditorium.

Set in the Manhattan apartment of the Gilmores, audiences will join mystery novel-loving Marsha as she schemes to prevent her husband Tobias from murdering her. Caught up in her plans are the bumbling neighbor Virgil Baxter, Marsha’s mother Lynette, unsuspecting Persis, confused Officer Ben, and hard-headed maid Bianca. Hilarity ensues as conversations are misunderstood, information is passed along incorrectly, and a mystery novel comes to life. “It’s very fun and unexpected. There are a lot of turns and twists,” Kassie Scheese, a senior in the production, explains. “From the title you might expect someone’s going to be murdered, but you never really know until you see it. It’s very family friendly and it’s good for all ages.”

“Let’s Murder Marsha” is the 18th fall theatre production for directors Bill and Marian Cain and from the very beginning of rehearsals, the students have been putting in hours learning their lines and developing their characters to provide the best performance possible. Jon Bingaman, another senior with the production, encourages audience members to come out on Thursday and Saturday nights and “experience the wild ride that the show is and just have a great time like we’ve been having.”

Tickets for the show cost $10 and can be purchased in advance from any cast member. There will also be tickets available at the door each night beginning at 7:00 p.m. For more information, interested parties can contact the Exeter High School main office at 610-779-0700.

How to Get Involved with Baseballtown Charities

Giving back to your community is always a positive and rewarding experience. Help the Reading Fightin’ Phils and Baseballtown Charities bring the love of America’s Pastime to the city of Reading and its youth while also helping to revitalize the local community. Getting involved is easy and a great way to share your passion for this wonderful sport.

Step 1: Learn about Baseballtown Charities and what they do.

In order to work with an organization, the first thing you must do is find out what the organization is about and what kinds of projects they generally focus on. There are a number of ways to learn about Baseballtown Charities.

  • Visit the official website for Baseballtown at Here you will find the background information about both Baseballtown and Baseballtown Charities. There is information about the goal of the charity and projects that have already been completed. You will also find contact information for the people involved with the organization.
  • Go to, the official site of the Reading Fightin’ Phils, and research stories that the team has published about their involvement with the organization. Baseballtown Charities works in connection with the team and this site is a great source of information about the different events held throughout the year.
  • Learn more about the groups mentioned in the previously completed projects. By knowing more about the types of groups the organization works with, you will get a better understanding of what Baseballtown Charities is all about.

Step 2: Connect with members of Baseballtown Charities.

After learning about the organization, you need to make contact with the people involved. The best way to participate in the events is to have someone who knows you are interested in helping out and is able to contact you when the next event rolls around.

  • If you feel wary about contacting a member of the charity board, you can connect with a member of the Reading Fightins’. Information for the Fightins’ office staff can be found at under front office directory. By talking to a member of the Fightins’ organization, you can learn more about Baseballtown Charities and stay up-to-date on different events taking place.

Step 3: Sign up for the Baseballtown Insider.

Having made contact with people involved with Baseballtown Charities, the next step is to find a way to insure that you always know what is going on with the organization. The Fightins’ and Baseballtown Charities have found a way to make this easy for you. All you have to do is sign up for the Baseballtown Insider email newsletter. This is easy enough to do. To sign up, visit and fill out the short subscription form. The newsletter is a regular update on what is happening in and around Baseballtown and is completely free for fans. Aside from being a staff member with the organization, this is the best, and easiest, way to stay informed about the events regarding the Fightins’ and Baseballtown Charities.

Step 4: Connect via social media.

Now that you have made contact with a member of the organization and signed up for the free Baseballtown Insider, it is time to make a few more connections. In this day and age, almost every organization is able to connect with fans and participants via social media. The Fightins’ are no exception. While there are no direct social media accounts for Baseballtown Charities, you can still connect with people directly involved with the organization.

  • The first account you should connect with is the Fightin’ Phils official Twitter account (@ReadingFightins). By following this account, you will stay up-to-date on events in the community involving the team and Baseballtown Charities. The Fightins’ are continuously posting information about events in the community that they are running or are involved with in other ways.
  • Along the same lines as following the official Fightins’ account, it will also be beneficial for you to follow the twitter account for the team’s public relations director, Eric Scarcella (@FightinsPRGuy). Scarcella posts information about the team and Baseballtown Charities as they organize and take part in community activities.
  • Be sure to go on Facebook and click the like button on the Reading Fightin’ Phils page. This will insure that you never miss out on any information regarding the team and Baseballtown Charities. By liking the page, you will be sure to see every announcement and article that is posted regarding both organizations.

Step 5: Attend a Fightins’ game and participate in a pre-game or post-game fundraiser.


Fightins’ Ugly Sweater Christmas in July jersey. Photo: Amanda Cain

Several times throughout the season, the Reading Fightin’ Phils have theme nights such as Christmas in July, Irish Heritage Night, and Harley Night. During these games, the team wears specially designed jerseys that are autographed and auctioned off at the end of the night. The proceeds from the auctions go to Baseballtown Charities.

Player-autographed Ugly Christmas Sweater jersey. Photo: Amanda Cain

Player-autographed Ugly Sweater jersey.
Photo: Amanda Cain

Another fundraiser they hold all season is the 50/50 raffle. During each game up until the seventh inning, fans can purchase raffle tickets. At the end of the game, one ticket is drawn and the winner takes home half of the money that was collected. The other half of the money goes to Baseballtown Charities.

Toss-a-Ball is another great fundraiser held by the team. Fans purchase tennis balls with numbers written on them and at the end of the game throw them on the field at targets, trying to win money or tickets. On certain nights, the money that is raised through the sale of the tennis balls is donated to Baseballtown Charities. These are easy ways for you to get involved and help Baseballtown Charities.

Toss-a-Ball numbered tennis balls. Photo: Amanda Cain

Toss-a-Ball numbered tennis balls. Photo: Amanda Cain


 Bringing baseball to Reading’s youth is just the tip of the iceberg for Baseballtown Charities. By getting involved with this organization, you will find you are a part of a much larger project than sharing America’s Pastime. You are a part of a group that truly believes in a community and what it can become and will do what it takes to make this idea a reality.


Additional Tips

  • Learn about fundraisers available for groups or individuals.
  • Come up with an event you can run that the organization could be a part of or benefit from.
  • Get involved with groups that have benefited from the organization’s work.
  • Research upcoming events in the community.
  • Get to know the people involved with the organization.

© 2017 Amanda M. Cain

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